The go-to checklist to measure your event health

Capture the right data at the right time. Review this event data analysis checklist and discover 15 important metrics to measure your event health.

This checklist will allow you to:


Compare data year over year

Capture and track year-over-year attendance to uncover important trends.


Discover actionable insights

Monitor metrics regularly to better detect issues and avoid revenue loss.


Uncover growth opportunities

Track event trends to find out which marketing efforts are working or not.


Make data informed decisions

Improve your planning and programming by tracking the attendee journey.

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